How could this not get your attention? The combination of glow and sparkle always does damage and we never get on a boat without one of these in each colour. They can big rigged from either of the two eyelets so you get 2 actions for one jig - high flutter and low flutter. We normally run with the stripes up to gain maximum attention - which pays off as we normally hook up before it even touches the bottom! The coloured options are a favourite for Red Emperor while the White is a favourite for Dhueys.